A Business Course with a Difference

You can build a sound, satisfying, and sustainable business that brings you a healthy income – from scratch, within 12 months.

All my working life I’ve been running businesses of my own.  More important to me than the money is the freedom to choose how I structure my time, and the lifestyle that is available. I’ve always felt that everyone should have the opportunity to do that.

What would your life be  like if you could earn your living doing things you Love, and having your customers love you for it?

Even the best business courses that I’ve found have been incomplete in one way or another, so I’ve designed my own.  It is perfect for you if, either:

• You would like to break free from the tyranny of a job that provides neither wealth nor satisfaction, or
• You are already running a business, and you want to take it to an exponentially higher level of growth and profitability.

I’ll explain below how I came to embark on the project, but first let’s look at what it can do for you…

What makes this course different from other business training?

On this course, you will have Fun, you will Learn, you will Launch your own business, and you will Make a profit.

You will master a Powerful Arsenal of State-of-the-Art Internet Techniques that will skyrocket your success, whatever your business model or area of activity.

“Over the last few months Derek has been my teacher, my mentor, my inspiration and my rock. My dream was to create a web site where I could sell games for parents to play with their dyslexic children to help them learn to read. I am a teacher, not a sales person, not a web designer. For me a big stretch… Anyway, with Derek’s constant support my web site is up and running and ….. NOW I AM MAKING SALES!!!!” Charlotte Mann readingwithouttears.com

More detail in a moment, but these are the key points:

• Rather than teaching you one specific business, I will give you a comprehensive education in the principles of Success in any Enterprise, so you can create something uniquely suited to you.
• Rather than giving vague generalities, I will show you exactly how to implement each of the techniques I introduce.
• Rather than overwhelming you with too much to assimilate in one go, I will deliver the material progressively – you will gain expertise by applying what you learn to your real-world projects, and then move on to learn more advanced techniques.
• Rather than leaving you to sink or swim on your own, I will provide a support structure over a full 12-month period as you build a growing income stream to replace your current employment.

I’ve included every aspect of business that I wished I’d known about when I set out to work for myself, so you can save years of effort and accelerate your progress. While there are plenty of courses that cover one or other (or even several) of these topics, I know of none that deal with all of them.

“I left Derek’s seminar with a wealth of information which I still use today. He really made sure we each got value from the day. The follow-up was fantastic too. Derek was also particularly helpful giving us one to one advice on the web based aspects of our business. I like the fact that he’s an inspirational, people-focused person, backed up with a solid body of knowledge and experience. I don’t know what we would do without him.” Mel Larsen, Marketing Consultant and co-owner, oggleverything.com

This is the structure:

• An inaugural 2 day workshop plus four full-day seminars at three-month intervals
• Apply what you learned in the seminars to develop your business progressively
• Twelve group-coaching teleconference calls at monthly intervals
• Weekly communication with your mutual-support Groups
• One-to-one Coaching from me when you need it.
• Class size restricted to just 24 participants, to ensure personal attention.

As you progress through the course, you will create and develop a business which serves the lifestyle you are committed to. My intention is that – by the end of the course – this business will be bringing in profits equivalent to your present full-time income. This will empower you to choose whether to cut loose from your current employment and devote yourself to it full time. This is why I am calling it “The Freedom Course”.

” Through Derek’s coaching and mentorship, I have created more than 12 websites that now receive tens of thousands of unique visits per week.” Seamus Ford Editor in Chief: www.lowcarbonhome.info

Read the Whole Syllabus of the Freedom Course here

The enterprise you create will fulfill simultaneously on these five levels:

1. Provide you with an income consistent with the lifestyle you are committed to, including your long-term saving and investments, and the contribution you make to others.
2. Give you an experience that is energising, exciting, satisfying and fulfilling .
3. Deliver results for your customers that are consistent with your own values and principles.
4. Provide you with a life of harmony, in all the areas that are important to you.
5. Advance you towards your long-term Goals in Life.

“I am still applying daily the Google Adwords principles I learned at Derek’s seminar and these are the source of the growth in website traffic and customer acquisition for my business.” kev Durham lovetheDJ.eu

The agenda for the opening seminar:

The first seminar is designed to give you everything you need to get up and running:

• A clear perspective on the Lifestyle that you really want.
• A grasp of Essential Business Fundamentals.
• Key skills – creating a website; getting traffic; deriving an income from it; improvement by testing.
• A group of colleagues to support you, and a group leader.
• Your first 3-month Plan – for the start or expansion of your business.

You will see money coming in to your bank account in the first month, and this will grow to the point that it covers your monthly course fees during the first or second quarter, thereby making your participation self-financing.

Group Leaders will have special opportunities for expanding their leadership skills, and will have an additional weekly coaching call with me. Everyone will have the opportunity to be a Group Leader for one quarter of the course, if they wish to.

Each subsequent seminar will extend your skills by introducing more advanced refinements of what you have already learned, and some entirely new techniques. Some of the presentations will be delivered by guest speakers who are world-class experts in their specific areas.

“I have known Derek for several years as a Business Coach. I have had reason to ask him for coaching in both business and personal realms and Derek has always provided direct, thought provoking and above all very powerfully productive coaching.” Toby Dawson Technical Director, Enchanted Holidays Ltd

These are the results I promise to those who complete The Freedom Course:

1. You will have created a business that is bringing you a growing income stream and is providing the foundation for the Lifestyle you have chosen.
2. You will have expertise in the essential skills to promote any enterprise effectively on the internet .
3. You will have a thorough practical understanding of the classic Direct Response Marketing practices that are the powerhouse of reliable business growth, in any market, under any circumstances.
4. You will understand the core principles of Management and Organisation that will enable your business to run smoothly and grow painlessly.
5. You will have learned to play to your own strengths and enthusiasms, and to delegate or outsource those activities that are best done by others.
6. You will have identified and overcome those self-imposed constraints that have limited your success in the past, especially in the area of Wealth Creation.
7. You will have recouped your entire financial investment in the Course, and shown a positive return on it.

“Derek’s help has been invaluable in helping me set up Google Adwords for my website. He has the ability to explain complex issues in an easy to understand manner, and I’ve learnt a lot through working with him.” Margaret Buj interview-coach.co.uk

My Unique 3-level Guarantee:
The entire risk is borne by me, not you

Guarantee #1: If, on completion of the Course, you have not made net profits greater than the tuition fees you have paid, I will refund you the difference, plus 10%. (I feel safe making this commitment, because I confidently expect you to have made your course costs back several times over).

Guarantee #2: If, at the end of the first seminar, you feel for any reason that the course is not for you, then you can discontinue at that point and pay just one twelfth of the year’s tuition (ie just the initial deposit if you have chosen the instalment plan).  You will be free to take away everything you have learned and apply it as you wish, thereby getting 20% 0f the seminar content for just 8.3% of the fees.

Guarantee #3: If you take that option and still do not feel that you have received value for money, just tell me what you think the day’s content was worth ( even if that is zero!), and I’ll cheerfully refund you the difference.

Read the Whole Syllabus of the Freedom Course here

The dates of the next Freedom Course have yet to be scheduled. In the meantime you might like to learn the basics of Internet Marketing from my Free 7-day Mini-Course. I’ll then let you know the details of the next course as soon as I arrange it. Just use the form below to request it and I’ll send you the first lesson immediately: